Sales coaching is the process of guiding and mentoring individual sales professionals to improve their performance through continuous, one-on-one feedback and development. It differs from sales training by focusing on personalized skill-building and problem-solving rather than a one-size-fits-all approach. The goal is to help reps enhance their skills, build confidence, and achieve both professional and company goals.
A sales coach works directly with sales teams to improve how they handle sales calls, objections, and common challenges. A coach may also provide tactical advice for how they should structure their day, manage their time, stay organized, and develop the right mindset for selling.
Sales coaching can also include one-to-one coaching sessions using the traditional GROW coaching methodology.
STEP 1Goal setting
Establish your short-term and long-term career goals and a forward-looking career road map.
STEP 2Explore
Help you understand yourself, what is important to you and monitor how changes in your interests, skills relate to your career.
STEP 3Discover
Learn about different careers, understand the components and requirements to make a final decision.
STEP 4Action Plan
Create a tactical plan to get you from where you are today to where you want to be. We help fine-tune your plans.